UNIONDALE, NY (August 2, 2007) - It's clear that local businesses in St. Petersburg and Clearwater, Florida see the value in advertising with Yellow Book. During the last five years, the number of new advertising display ads in the St. Petersburg - Clearwater Yellow Book grew an astounding 436%.
Gary Lynn, president of Structural Restoration, Inc., and a Yellow Book customer, agrees. "Last year, I pulled all display advertising from the other book and now only buy ads in Yellow Book, and we get all the inquiries we can handle," said Lynn.
Yellow Book delivers low-cost leads driving consumers to local businesses through print directories and through online search solutions, including yellowbook.com and search engine advertising.
This is good news for St. Petersburg and Clearwater area businesses, as Yellow Book's advertising solutions provide them the opportunity to place their advertising where customers look in print and online.
Area businesses not only benefit from Yellow Book's advertising solutions, but also from the guidance provided by Yellow Book's media consultants. This allows business owners to focus on what they know best - their business.
"Our Yellow Book ads cost less and performed better," adds Lynn.
To learn more about Yellow Book's advertising solutions, or to schedule an appointment with a Yellow Book media consultant, area businesses can call 727-450-8400.
About Yellow Book USA
Yellow Book USA is the #1 independent publisher of print and
online yellow pages directories nationwide. Founded in 1930,
Yellow Book published nearly 1,000 printed directory editions in
its 2007 fiscal year with a circulation of approximately 123 million.
The company's online directory, yellowbook.com, reaches millions
of users via computers and mobile phones through organic web
searches and through Yellow Book's network of partner sites. The
company's humorous advertising campaigns have made Yellow
Book one of the nation's most recognized brands. Yellow Book has
approximately 6,000 sales employees, one of the largest media
sales forces in the U.S. Over the past decade Yellow Book has
made over 50 acquisitions and now operates in 47 states, plus the
District of Columbia.
Yellow Book asks you to please recycle your outdated telephone directories. Through its industry-exclusive partnership with
not-for-profit Earth 911, you will find your community's recycling locations in your local Yellow Book and at www.yellowbook.com/RecyclingInformation. You can also learn more
about recycling and the environment at earth911.org.