Frequently Asked Questions (FAQs) About Yellowbook Print Directories and Yellow Pages
How many print directories does Yellowbook publish?
Yellowbook currently publishes nearly 1,000 directories for regions and towns across the country.
Back to Top
Where are the print directories distributed?
Yellowbook's directories are distributed to residents and businesses in 48 states, plus the District of Columbia.
Back to Top
How many consumers use Yellowbook print directories?
According to Knowledge Networks/SRI (KN/SRI), print yellow pages directories generated 13.4 BILLION references in 2007. To measure usage of Yellowbook directories, Yellowbook, along with other yellow pages publishers, work with KN/SRI to conduct an unbiased syndicated usage report in various markets throughout the country.
Back to Top
What advertising options are available in Yellowbook directories?
There are a number of specific advertising options to gain the attention of buyers in Yellowbook directories, including a variety of display ads, coupons, menus, color choices and the highly visible cover ads.
Back to Top
Don't consumers use the internet to search for buying information?
Consumers do use the internet to search for buying information -- in fact 3.8 billion did so in 2007. But with more than 13.4 billion references in print yellow pages directories in 2007, it is clear that the majority of consumers turn to print directories when they are ready to buy.
Sources: comScore 2007; KN/SRI 2007.
Back to Top
How do I advertise my business in a Yellowbook print directory?
Call 1-800-YB-YELLOW (1-800-929-3556), Monday through Friday from 8:00 a.m. to 7:00 p.m., to set up a no-obligation appointment with a dedicated Yellowbook media consultant. You may also submit your request online.
Back to Top
What else could Yellowbook do for my business?
Yellowbook offers a variety of advertising options to suit every need. From local print directories to online yellow pages and advertising on search engines like Google and Yahoo!, Yellowbook provides services to get your business noticed. To request a free no-obligation consultation, call 1-800-YB-YELLOW (1-800-929-3556), Monday through Friday from 8:00 a.m. to 7:00 p.m. You may also submit your request online.
Back to Top